Independent Media Production
This course is for the “One-Person Army.” Unlike studio production, independent media requires agility, resourcefulness, and low-budget problem-solving. Students will learn to develop, fund, shoot, and distribute content outside the traditional system. The curriculum covers crowdfunding, guerilla filmmaking techniques, festival strategies, and the legalities of shooting on location without a massive permit budget.
§ 01 By the end you can
- Develop viable low-budget concepts (Single location, limited cast)
- Master "Guerilla Filmmaking" logistics: Permits, Insurance, and Releases
- Execute Crowdfunding campaigns (Kickstarter/Indiegogo) effectively
- Build a lean production crew and negotiate deferred payment deals
- Navigate the Film Festival circuit and self-distribution platforms
§ 02 Sixteen sessions
The whole semester.
- 01The Indie Landscape: Sundance to YouTube
- 02Development: Writing to Your Budget
- 03Financing I: Grants & Investors
- 04Financing II: Crowdfunding Strategy
- 05Pre-Production: Casting & Location Scouting
- 06Legal: Contracts, Permits, & Safety
- 07Equipment: Owning vs. Renting
- 08 · MidtermMidterm Examination
- 09Production: The Lean Crew Structure
- 10Guerilla Sound & Lighting
- 11Post-Production on a Shoestring
- 12Marketing: Building a Hype Train
- 13The Festival Strategy: Tier A, B, & C
- 14Distribution: Aggregators & VOD
- 15Taxes & LLCs for Indies
- 16Final Project: The Indie Pilot/Short Production
Midterm around session 8. Final project briefed at session 8 or 9 and developed in stages until the juries.
§ 03 Final project
Final Project: The Indie Pilot/Short Production
Recommended reading
- Rebel without a Crew by Robert Rodriguez
- Producer to Producer by Maureen A. Ryan
- The Cheerful Subversive's Guide to Independent Filmmaking by Dan Mirvish
- Crowdfunding for Filmmakers by John T. Trigonis
- Thinking in Pictures by John Sayles
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