Brand Activation Programme
Student teams take your brand to market over a semester, graded on pre-launch, launch and post-launch by your brand managers.
A semester-long activation run by student teams. They research, plan and run your activation, from teasers to launch event to follow-up content, and your brand managers evaluate each phase.
You get energy, reach among young audiences and a lot of content; students get real client experience.
More for brands
![]() | Creative Retainer | A senior creative team that learns your brand and produces every month: strategy, design, film, animation and social. |
| Content Engine as a Service | We build and run a content system for your brand: structured content, useful programmatic pages, AI-search readiness and automated social assets. | |
![]() | Corporate Upskilling | Short courses for your team in AI for creatives, content creation, design thinking and brand communication, taught by practitioners. |
![]() | Sponsored Briefs | Put a real brief in front of a whole class, judge the results and keep the best ideas under agreed terms. |
![]() | Hire from PGA | Interns and graduates shortlisted for your team from current students and 5,000+ alumni. |
![]() | Portfolio Assessment for Hiring | PGA’s jury method, used to assess your creative job candidates: structured portfolio reviews and practical tests run by practitioners. |
![]() | Festival & Event Sponsorship | Put your brand at the Creative Arts Fest, Media Chronicles, degree shows and competitions, in front of young creative audiences. |





